Tuesday, August 14, 2012

Sarara Vintage image of 40s Glentex Scarf details. rights reserved.

If you ever think of Glentex at all, then you probably envision the later more common 50s-60s print scarves.  It seems that Glentex has more history to offer!  I was forced to think deeper when I found a 1940s era Glentex scarf, which was rayon, sequin and frankly done very well. It has a couture feel in many ways.  The cut is glorious!   So what about Glentex? And what about Elsa Schiaparelli's connection to the brand... I am getting ahead of myself.

So, looking at this newest 40s find, I thought hum, it does have a certain Schiaparelli flair, but alas her coupling with Glentex was much later.

November 1946. Glentex Scarf Ad. From my personal collection. Image copy property of Sarara Vintage.
HISTORY-
Exhibit A. Schiaparelli and Glentex's history.  Exhibit B. Gloria Vanderbilt licensed a line of scarves in the 70s with Glentex....

Well, if you look the trademark up, this is what you find- That it is a registered trademark first applied for in 1939, specializing in Ladies Scarfs and Handkerchiefs owned by Honey Fashions, Ltd. Glensder Textile Co.   After this information, I saw a New York address and a website lead/emails and a Quebec contact list.  There was not much on the current site but email addresses. So I contacted the current owners!

LABELS and PRODUCTS:
In 1948, if I remember correctly they switched to the Duck in the rain logo or at least trademarked it for use beginning around 48 or 49.

The label on my is piece is early and maybe the earliest style, I am currently looking for the 1939 example.


Sarara Vintage, rights reserved. Permission needed to reproduce.


1952 Glentex ad, Honey Fashions.  Notice the original New York address mentioned in the original trademark below.
From what I have seen as a vintage seller they produced accessories such as beaded collars via Japan and scarf pins as well.  Many scarves were also made in Japan by the company of various fabrics including silk.  Glentex was well popular through the 50s and famous as a brand working with Schiaparelli and other designers such as Gloria Vanderbilt by the 60s-70s.

Glentex tags on collars and scarfs during the 50s are very similar. They have Glentex italic script as seen in the above ad with made in Japan below often on collars. I have also seen some made in India for Glentex. Simple white background and yellow lettering, see image below I have also included a 50s-60s label example closeup from a pearl beaded collar.

A similar tag is used in the 60s -look at the script on the ad below as well.

Closeup by Sarara Vintage. 1950s Collar beaded Japanese tag for Glentex.

Sarara Vintage cropped closeup of 50s-60s Glentex Trademark in ad.

Current Glentex or Honey Fashions Ltd. company records for New York indicate that they produce today- everything from belts, shawls, cloth, hair accessories to netting.  Check out my blog: for updates concerning the Glentex interview with the current company rep if any contact is made- to be continued:www.sararavintage.com

1940s Glentex Scarf/Tie. Sarara Vintage Image.

For now here is a sneak peak at the scarf I am posting in the vintage scarf this week in the shop!


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