Tuesday, July 13, 2010

Schiaparelli Double Mint Gum Dress

I was flipping through a new to me Country Gentleman magazine dated April, 1938, when I found a fantastic offer from Wrigley's Doublemint Gum. The caption reads picture yourself in this new Schiaparelli Double Mint gum scarf dress from Paris. Made available to you from Double Mint Gum in Simplicity pattern 2740.

The dress ties scarf can be worn as an apron or take it off the dress and use as a handy platochek, or headscarf. When in need of a bag, knot the scarf-apron thusly. More double duty! Shown worn as an ascot at the neckline, this is a double-mint dress!

I just love finding interesting information like this. Stay tuned for more fashions of the thirties over the next few weeks as I have a whole stack of these wonderful magazines to share with you.



5 comments:

Glamoursurf said...

How fun is that? Thanks for sharing that great info.

BaronessVonVintage said...

EEKS fantastic!!!!!

garofit said...

what a great dress, fun and practical, and I love anything interchangeable!

songUnsungVintage said...

that is one darling dress

Swedishdrama said...

I wanna be Double Lovely.