Sunday, November 8, 2009

Houndstooth, houndstooth check or hound's tooth


Houndstooth, houndstooth check or hound's tooth
  a duotone textile pattern, characterized by broken checks or abstract four-pointed shapes.
The traditional colours are black and white.
Houndstooth checks originated in woven wool cloth of the Scottish. But are now used in many other materials.
The traditional houndstooth check is made with alternating bands of four dark and four light threads.

Legendary college football coach Paul "Bear" Bryant was know to wear a Houndstooth hat quite frequently.
In recent years it has began to be recognized as his "trade mark". It is quite common for fans of The University Of Alabama football team to adorn themselves with various clothing items made of houndstooth patterns to honor the former coach.
The Australian department store David Jones uses a houndstooth pattern as part of its corporate logo. 
The branding - a black-on-white houndstooth pattern - is one of the most recognised corporate identities in Australia.
A government sponsored panel judged it in 2006 as one of Australia's top ten favourite trade marks. The origin of this motif owes itself to the insistence of its founder on not using the store's name on its packaging.
His aim was that the store would be so well known that everyone should recognise it simply by this now-famous motif.

1 comment:

Blondie said...

I love this scarf! I don't own any scarves living in CA, but promised myself this year I would incorporate them into my wardrobe. Have a great Sunday girlie. Kori xoxo