No it's not that 80's throw back that we love to chuckle at. It's Esquire's man for 1950. In 1950 Esquire in conjunction with several clothing manufactures and designers created a a new sleeker more sophisticated look for men's fashion. . Emphasizing the fact that we as a race we becoming taller and trying to fight the image the world had of us as the "Fat Ugly American". More men after the war had gone to college than ever before and the city and suburbs at this time were teeming with young professionals.With cash at hand to fill their closets with. Several of the ads during that year had the Mr. "T" approved tag line. From head to to toe ( as the add below for socks shows) they where trying to mold the look of the young man. It's kind of fun seeing how the media along with large corporations worked together even then to control how we view ourselves. It doesn't appear to of been quite the science it is now.
So I added Chapter Two in the Mr. T saga to my "library"of men's fashion articles
It is from the November , 1950 issue of Esquire Magazine
This one shows how to dress for work as well as play
Click on the picture above to read the entire article